I don’t know what was up this winter, but everyone I know got sick! I got sick twice, and like really really sick, not just “a little tickle in the throat” sick. And among my friends I heard everything from bronchitis to walking pneumonia. But it is supposed to be over now! Right? Because it is officially Spring? And to celebrate, lets have one last orgy of Vitamin C!
So many different fruit brands in India! With so many different brand ambassadors! Even Imran Khan and Parineeti, who I don’t think of as the biggest “get” for a brand.
The biggest get, of course, is Shahrukh. And his Frooti ads are THE GREATEST THING EVER! So surreal, so hilarious, so occasionally sexy. I will be scattering them through out this post, so the goodness can be spread. His mango is very very frooti.
Katrina Kaif‘s mango is also very fruity, if you like that sort of thing. I don’t understand this photo at all, but it does really make me want a mango, so goal accomplished I guess?
But this ad really really makes me want a mango! Or else a tight short sleeved t-shirt. Or really great teased hair. Or a guy who will look at me with a kind of half smile in his eyes. I’m not sure, what exactly is it selling?
Amitabh gets in on the mango action too. But in a dignified grandfatherly way. That makes me think “oh yes, mangoes are good for me, Bachchan Sir knows best, I should eat more mangoes!”
But then Shahrukh reminds me that mango can be fun too! In an almost deliriously happy way. Is it possible they put something extra besides mango in his bottle?
Now, maybe because he grows it himself on his farm, Salman seems to have a pretty calm reaction to fruit. Happy to use it as just a prop to lean on.
Aamir seems slightly intimidated by his fruit. To be fair, I find that arrangement a little intimidating too. Where are you supposed to start?
Did you know that tomatoes are technically a fruit? And also an excellent source of vitamin c?
Okay, I know there are cultural differences and I should respect everybody and all that. But WHAT IS HAPPENING WITH THIS AD CAMPAIGN???? Akshay is a gangster? Who is forcing fruit juice on everybody?
And there’s a gorilla? WHY?!?!?!?
Well, at least he hasn’t gotten high and made himself a boa out of bottle labels like Shahrukh. Seriously, what were they drinking at this photo shoot????
Check it out! Varun and Alia have their own ad campaign! I had no idea! I am so proud of them!
And finally, a sexy one. Because if a man can’t drink a children’s fruit drink in a super sensual manner, what is even the point of the advertising profession?
Bonus: I don’t normally put in videos in these posts, but this Frooti as is SO STRANGE!!! At least, I think so. Can you confirm? Because it really feels like, although it is supposed to be saying desire for Frooti turns grown men into boys, the message is that it is a whole different kind of desire that is over-powering them. Which makes the whole children part of it kind of uncomfortable.
Bonus bonus: Yes yes, I know the other Frooti ad is even stranger.
Those last two frooti ads were really strange
That ad with Varun and Alia was really cute though!
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I can maybe understand the Frooti ads, but Akshay and the gorilla still mystifies me. Any insight there?
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I have a feeling that it was tied to a film promotion campaign. Did any of his films recently have a gorilla involved? 🙂
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there was that one with the dog….
On Fri, Mar 24, 2017 at 11:35 PM, dontcallitbollywood wrote:
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nevermind, it says 2016. Maybe they were shooting the ad when they found a gorilla costume which they wanted to insert into their ad.
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Katrina looks a bit confused about what to do with a mango.
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I’m confused about what she is doing with it too!
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Katrina’s ad was all about mangoes being sexy.Aamsutra similar to Kaamsutra. But where is Varun’s Maaza twins ad? It created a lot of buzz about the Judwaa remake.So mission accomplised, I guess.
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I didn’t know about the Varun ads! Not having Indian satellite TV is a huge trial for me.
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Oh yeah, I totally forgot! Here they are 🙂
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Cute! And something about the first one, he reminded me of Salman more than he ever has before. His gestures or something. Maybe I’m imagining it, or maybe his Judwaa performance is going to be a little extra Salman-y.
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The one movie where I thought Salman and Varun seemed very similar was Dilwale. The younger brother act reminded me of Salman in Hum Aapke Hai Koun for some reason. This ad, on the other hand, doesn’t really remind me of Salman. Anyway, we’ll have to see about Judwaa. I’m sure that there will be some kind of similarities in Varun’s performance though. They’re about to start shooting a 40 day schedule in London. The original wasn’t set outside of India right?
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It’s been a long time since I’ve seen the original, but my memory is that one brother is raised in India and the other overseas, and the plot is set in motion when the overseas brother comes to India for the first time and they start being mistaken for each other.
I bet in this one it will be the same, but in London! Or, more likely, both ways. A first half in London with the Indian brother being mistaken for the London one and then a second half in India the other way around.
On Sat, Mar 25, 2017 at 12:19 PM, dontcallitbollywood wrote:
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The frooti ads are definitely weird. mpollak711 pointed out to me when the second frooti ad came out that when Shah Rukh opens the door in the beginning of the ad and sees the line of people all dressed in gray—Shah Rukh is the guy in the middle of the line in the white shirt and glasses!
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Ooo, good catch!
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